EVA is an enterprise unified commerce platform built for retailers that operate across stores, e-commerce, marketplaces, apps, warehouses, and international markets. It brings the core of retail into one central platform by integrating point of sale (POS), order management, stock, products, pricing, payments, customers, fulfillment, returns, and integrations.
Meet EVA
The philosophy behind EVA is that commerce should be unified from the ground up. Customers do not think in terms of channels, systems, or internal processes. They expect one consistent brand experience, whether they shop online, in-store, through an app, or via customer service.
EVA is built around that principle. It provides retailers with one real-time operational foundation where every channel works with the same data, the same logic, and a single, unified view of the customer.
Complex Omnichannel Journeys
All of these scenarios are handled from the same platform. This ensures that stock levels, payments, documents, and customer data stay connected throughout the entire journey.
Core Functionalities of EVA
High-Performance Infrastructure
EVA is built for resilience, ensuring retail operations never stop during peak volumes or across different time zones.
The system supports multiple countries, languages, currencies, and local compliance flows. This makes it the ideal backbone for brands that need a global solution while respecting local market rules.
Best of Technology
EVA is API-first and highly flexible. Retailers do not need to adopt the entire platform at once. The modular design allows brands to start with the capabilities they need most, such as POS or order management, and expand over time.
Retailers can use the native apps provided by EVA, build custom customer experiences on top of the platform, or integrate EVA into an existing technology landscape. This allows brands to modernize their architecture step by step without losing control over their data or customer experience.
Built For Growth
At its core, EVA gives enterprise retailers a scalable and reliable commerce engine. By replacing fragmented retail processes with one unified platform, EVA helps brands simplify their operations, scale their business globally, reduce TCO, and deliver consistent customer experiences across every market and channel.
Case Studies
EVA has strong operational security features (logging, IP controls, fraud prevention) built into the platform, but a CEO should request formal compliance documentation directly from New Black before signing a contract. Security certifications and data handling policies are not typically published in product documentation—they're shared under NDA or during enterprise sales processes.
EVA reduces IT costs by consolidating systems into one platform and eliminating integration overhead. At the same time, it drives revenue through capabilities like endless aisle, ship-from-store, and click and collect, increasing conversion and average order value.
EVA replaces rigid architectures with a continuously evolving platform. New capabilities are delivered through ongoing releases, allowing you to adapt quickly without costly replatforming or large-scale upgrades.
Implementation timelines are significantly shorter compared to traditional retail systems, with enterprise rollouts completed in months rather than years. Total cost of ownership is reduced through fewer vendors, less integration work, and simplified maintenance.
EVA is designed to replace fragmentation, not depend on it. It centralizes core commerce capabilities while integrating where needed, reducing complexity over time instead of adding more layers.
EVA operates as a continuously supported platform with ongoing updates, improvements, and operational support. This ensures stability, performance, and access to new capabilities without disruption.
EVA provides a single, real-time view of orders, inventory, customers, and operations across all channels. This unified data model enables faster decision-making and complete control over your retail ecosystem.
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In a 30-minute session, we’ll show how EVA helps enterprise retailers keep inventory accurate, fulfill faster, and deliver consistent customer experiences online and in-store.